First impression is the last impression. The saying holds true for headlines too. A catchy and mind blowing headline is a sure fire way of attracting readers to your blog, article or news item. In this age and time when there are numerous websites and countless articles and blogs, drawing readers to your website and luring them to read is not only very important but also quite difficult. Be it Facebook, Twitter or any other social media site, where you post content links to gain significant traffic to your site, writing an attractive headline is imperative to say the least.
Twitter is now a great social medium to promote and share your content to people from all across the globe. According to statistics, the number of Twitter users is now over 105 million, with Twitter witnessing a growth of more than 1300% last year. Writing an influencing headline in Twitter is hence paramount. Unlike other social media sites, Twitter does not disclose the contents of the text in totality but only offers 140 characters through which you can spread your message when the link is clicked. Twitter has thus brought back the importance of writing an influencing headline like none others.
There is a ton of information online which will guide you on how to write headlines on Twitter and what words to use to lure readers. Some of these are really useful and can help you considerably in your pursuit to generate more free traffic and leads to your website. Below given are 4 important tips that will help you get started with writing strong headlines on Twitter.
1) Using Lists and Numbers
Readers love to click on links that give them a list or number of ways to do things. Lists and numbers not only draw readers but are also easily scannable and readable. For example: “25 Things to Do Before Going to Bed” or “10 Ways to Improve SEO for Your Blog” or “10 Worst Errors That Bloggers Make” are sure to spike interest among readers.
2) ‘How To’ Articles or Headlines that Let out Secret/s
Statistics have time and again shown that headlines using ‘how to’ or articles that let out secrets of the trade, make people click on the link a lot more than normal headlines. For example: “How to Plan a Stress free Holiday” or “5 Secrets to Make Good Money Online” are headlines that spark interest and curiosity among readers to know what is written.
3) Headlines that are Easily Searchable
Headlines should be SEO friendly so that they can be easily searched online. Since headlines are the face of the article, keywords should also be appropriately fitted within it. For example: Titles like “Homemade Ice Cream Recipes” or “Make a Customizable Google Map” are headlines that not only express usefulness but are also easily searchable in search engine sites.
4) Headlines that Share Knowledge
With growing fears and problems, people are always on the lookout for ways to deal with them. Headlines that offer suggestions or share knowledge to deal with problems are quite useful for readers. Readers are more interested in gaining information on overcoming their problems and obstacles and hence would go about clicking the link and reading the article. For example: “Get Rid of Depression by Actively Avoiding 10 Things” or “Know How to Upgrade to a Professional Blog”, are headlines that not only share knowledge but also express usefulness of the article.
Learning different ways to write a good headline will help you immensely in improving the traffic of your site and blog. Remember, all these things do not cost money, but only a little patience, effort and practise on your part. So why leave them behind? Use them and see the difference.